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Website or Instagram: what does your business really need?

Do you need a website when you already have an Instagram page? Strengths, limits and the winning combination for businesses in Morocco.

Published on · 1 min read

Website or Instagram: a balance scale with a laptop on one side and a smartphone on the other

[À REMPLACER] Example article: read it again and add your own point of view and examples.

Many businesses in Morocco start out on Instagram or Facebook only. It's quick and free. But the question soon comes up: do you also need a website?

What social media does really well

Building closeness, showing what happens behind the scenes, introducing your products to new people through Reels and ads. For many brands, it's the first point of contact.

What a website does better

Being found on Google

When someone searches for "website design Morocco" or for your trade in your city, websites are what shows up — not Instagram posts.

Reassuring and converting

A website clearly presents your services, your prices or your method, your work and your reviews. It answers questions before people even message you.

Belonging to you

Your account can be hacked or suspended, or the algorithm can change. Your website and your domain name stay yours.

The winning combination

Social media grabs attention, and the website turns it into enquiries. A link to a clear page, with a WhatsApp button, often makes all the difference. That's the thinking behind my website design and social media marketing services.

  • #website
  • #social media
  • #strategy

Written by YassineGraphic designer and web / SEO consultant in Casablanca.

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