Branding · 2024
Tiwizi argan oil packaging
Premium packaging for a women's argan oil cooperative that wanted to reach concept stores and export markets.
- Client
- Tiwizi Cooperative
- Year
- 2024
- Services
- Brand identity
- Tools used
- Illustrator, Photoshop, Dimension
Results
- new retail outlets
- 12
- average selling price
- +60%
- export countries
- 3
[À REMPLACER] Example project: replace this text with a real client story.
Background
The cooperative produced excellent argan oil, but sold it in generic bottles that did not set it apart from low-end products.
The challenge
Creating packaging that justifies a premium price, tells the story of the cooperative's women and includes the mandatory information for export (French, English, Arabic).
The solution
An amber bottle, a minimal label on textured paper and a box illustrated with a pattern inspired by Berber weaving. The files were prepared with the printer to guarantee faithful colours.
Gallery
A similar project?