
Riad Médina website
Riad Médina · 2025
SEO
Ranking in one language is not enough when your customers search in several. As a multilingual SEO consultancy working natively in Arabic, French and English, I handle your SEO country by country: site structure, keywords people actually type in each market, localised content, links and multilingual paid search. For brands in Europe, the Gulf, North Africa and North America.
One URL per language or country, correct hreflang tags and a sitemap that ties them together.
What people really type in each country, in Modern Standard Arabic, dialect or Latin-script Arabic.
Pages and articles written or adapted for each market by a native Arabic and French speaker.
Rankings, traffic and enquiries measured separately for each language and country.
Google Ads campaigns written natively in each language, so ads and landing pages match what people search for.
Languages, target countries, current structure, indexing and competition in each market.
Priorities by country, pages to create, keywords and timeline.
Technical fixes, localised content and links from websites in your target countries.
A monthly report per market and adjusted priorities.
A French speaker in Casablanca, Paris or Montreal doesn't search with the same words. Nor does an Arabic speaker in Riyadh compared with one in Cairo or Fez. International SEO starts with understanding each market, before a single page is written.
Brands entering the Middle East often launch with an English website and a quick Arabic translation. Their competitors do the same. A properly researched Arabic version is one of the fastest ways to stand out.
Multilingual paid search follows the same rule as SEO: an ad translated word for word rarely matches what people type. Campaigns, keywords and landing pages are written natively in each language, then measured market by market. See Google Ads management.
See also Arabic website design, the Arabic digital marketing agency and SEO copywriting.
Official sources: Google: localized versions of your pages (hreflang)

Riad Médina · 2025

Smile Dental Clinic · 2025
It makes sure each language version of your website can be found by the people who speak it: the right technical structure (URLs, hreflang, sitemaps), keywords researched in each language rather than translated, content adapted to each market, and links from websites in those countries.
Arabic, French and English are everyday working languages here, so research and content are done by native speakers rather than translators. Morocco's time zone overlaps with Europe and the Gulf, and rates are well below those of agencies in London, Paris or Dubai.
Arabic searches mix Modern Standard Arabic, dialect and Latin-script Arabic, and vary from country to country. Spelling variants (with or without hamza, for instance) also matter. Keywords must be researched directly in Arabic rather than translated from English.
Often, yes. On most business topics there is far less quality content in Arabic than in English, so a well-optimised Arabic page can rank faster than in a saturated language.
Not necessarily. One domain with a folder per language, such as /ar/ or /en/, works very well and keeps all your authority in one place. Separate domains mostly make sense for very large brands.
Yes: it exists in French, English and Arabic, with translated URLs, hreflang tags and keywords researched separately in each language.

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